Brand identity and merch design





Catangnan Beach Dojo (CBD) is the pioneer of Surf x Jiujitsu culture on Siargao Island, known as the only #DestinationDojo in the Philippines. Creating the brand identity was a fun and collaborative process, aiming to blend seamlessly with the island lifestyle of Siargao, the Surfing Capital of the Philippines. The branding is bold, establishing authority and legitimacy, while its colorful elements invite everyone to be part of the community. CBD stands out as a unique entity, enriching the local culture with its distinct offerings.